Alphabet
Alphabet is a fleet management company that offers a range of services to help business with their corporate mobility. Their audience is mostly time-poor “non fleet managers” who manage a fleet alongside their day job. They’re one of the B2B clients I work on at TMW most regularly.
Brochures
The content the client supplies us with is usually dense, overly technical and filled with jargon. So, a challenge with Alphabet briefs is making sure the copy is concise, engaging and still explains the necessary technical points.
Below are two guide brochures I wrote for Alphabet Share, the client’s innovative vehicle sharing solution. Click on each to read the brochure in full.
